CallTree’s vision was formed during the height of the pandemic, which shifted the entire globe and challenged every business in every sector to look for alternative methods in adapting quickly and constantly. Those companies that failed to adapt, soon learned that they had no choice but to do so. In the midst of every crisis, a silver lining emerges. Business owners and companies started to think progressively by abandoning the old ways and started to gear towards efficiency using technology. Something special started happening. People started to learn how to communicate, problem solve, and navigate with one another remotely. This dramatic shift has set the mission for CallTree.